Document Type : Original Article (Qualitative)

Authors

1 Department of Management, Payame Noor University, Tehran, Iran

2 Department of Business Administration, Payame Noor University, Tehran, Iran

Abstract

The purpose of this research is to design and explain the policy model for the development of electric vehicles in Iran. According to its purpose, the research method is fundamental-applied, and in terms of its implementation, it is qualitative, and in terms of its nature, fundamental-exploratory. The statistical population of the research includes 15 experts and policy makers in the field of automobiles in Iran, and the sampling was done in a targeted manner and the interviews continued until theoretical saturation was reached. The data collection tool is a semi-structured interview. Foundation data method was used to collect and analyze data. Data analysis and model design were done in three stages of open, central and selective coding. For data analysis, MAXQDA 2020 software was used for coding. The results show that 435 primary/open codes, 40 concepts and 12 categories (economy and livelihood, transportation electrification, transnational thinking, up-to-date technology, initiative and innovation, market recognition, environmental protection, infrastructural measures, competitiveness economy and industry, risk and challenge, development-oriented governance, strategy and foresight).

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