A
  • Ahmadi, Seyedaliakbar Designing an indigenous managerial model of the Central Bank’s digital supervision for forward-looking policymaking in Iran’s banking system [Volume 6, Issue 1, 2026, Pages 334-353]
  • Akramian, Seyed Reza Patterning of structural equations of digital human resources in Mellat Bank branches [Volume 6, Issue 1, 2026, Pages 464-477]
  • Alizadeh Sani, Mohsen Designing a Model for Sales Personnel Guidance in Large Shopping Malls: A Qualitative Study in Baghdad Family Mall [Volume 6, Issue 1, 2026, Pages 417-437]
  • AL-MANSOORI, WADULLAH From Network to Innovation: Designing an Entrepreneurial Network Marketing Model in the Food Industry [Volume 6, Issue 1, 2026, Pages 377-397]
  • Andervazh, leila Identifying and explaining the medical tourism marketing model with an emphasis on the quality of medical services Qualitative approach: phenomenology [Volume 6, Issue 1, 2026, Pages 354-376]
  • Andervazh, Leila The impact of reducing customer confusion in choosing domestic automaker brands, based on brand quality and brand experience [Volume 6, Issue 1, 2026, Pages 109-127]
  • Asayesh, Farzad Explaining the customer retention model in electronic banking [Volume 6, Issue 1, 2026, Pages 398-416]
  • Aslizadeh, Ahmad Mapping value co-creation in the sharing economy [Volume 6, Issue 1, 2026, Pages 175-206]
D
  • Delafrooz, Narges Explaining the Vital Role of Intelligent Geomarketing in Export Development [Volume 6, Issue 1, 2026, Pages 41-67]
  • Doroudi, Homa Designing a new marketing communication model and its impact on consumer purchasing behavior in online retail stores [Volume 6, Issue 1, 2026, Pages 207-228]
E
  • Eyni Ghorbaee, Fatemeh Design and validation of a corporate governance measurement model with an emphasis on physical asset management using a fuzzy Delphi approach and factor analysis. [Volume 6, Issue 1, 2026, Pages 309-333]
F
  • Fallah kohneh Qochan, Fatemeh Designing a consumer behavior model for pregnant mothers in choosing a specialist doctor [Volume 6, Issue 1, 2026, Pages 229-252]
  • Faraji, Ahmadreza Explaining the customer retention model in electronic banking [Volume 6, Issue 1, 2026, Pages 398-416]
  • Fathiaghdam, Peyman The impact of reducing customer confusion in choosing domestic automaker brands, based on brand quality and brand experience [Volume 6, Issue 1, 2026, Pages 109-127]
  • Forughipour, Hamid Presenting a model to analyze the impact of smart management on university sports with the mediating role of Internet of Things technology [Volume 6, Issue 1, 2026, Pages 89-108]
G
  • Gholipour Soleimani, Ali Explaining the Vital Role of Intelligent Geomarketing in Export Development [Volume 6, Issue 1, 2026, Pages 41-67]
H
  • Haghighinasab, Manijeh Key Capabilities for Success in the Marketing Performance of Small and Medium-Sized Enterprises (SMEs) [Volume 6, Issue 1, 2026, Pages 146-174]
  • Hosseini, Aboalhasan Designing a Model for Sales Personnel Guidance in Large Shopping Malls: A Qualitative Study in Baghdad Family Mall [Volume 6, Issue 1, 2026, Pages 417-437]
  • Hosseini, Maziar Mapping value co-creation in the sharing economy [Volume 6, Issue 1, 2026, Pages 175-206]
  • Hosseinzadeh, Ali Designing a consumer behavior model for pregnant mothers in choosing a specialist doctor [Volume 6, Issue 1, 2026, Pages 229-252]
  • Hosseinzadeh Shahri, Masoumeh Key Capabilities for Success in the Marketing Performance of Small and Medium-Sized Enterprises (SMEs) [Volume 6, Issue 1, 2026, Pages 146-174]
J
  • Jafarian, Mohammad mehdi An analysis of managers' interaction with smart technologies [Volume 6, Issue 1, 2026, Pages 478-503]
  • Jalalian, Najmeh A Reflection on Mediating Role of Bandwagon Effect and Status Consumption in the Effect of Consumer Materialism on Purchase Intention [Volume 6, Issue 1, 2026, Pages 291-308]
  • JalalKamali, Mohammad Patterning of structural equations of digital human resources in Mellat Bank branches [Volume 6, Issue 1, 2026, Pages 464-477]
K
  • Kamali Zarch, Mahmood A Reflection on Mediating Role of Bandwagon Effect and Status Consumption in the Effect of Consumer Materialism on Purchase Intention [Volume 6, Issue 1, 2026, Pages 291-308]
  • Kasraee, Ahmad Reza Value creation through technology transfer from university to industry in Iran; Mixed Method [Volume 6, Issue 1, 2026, Pages 17-40]
  • Kazemkhah, Mostafa Explaining the Vital Role of Intelligent Geomarketing in Export Development [Volume 6, Issue 1, 2026, Pages 41-67]
  • Kazem Omran Noor, Noura Designing a Model for Sales Personnel Guidance in Large Shopping Malls: A Qualitative Study in Baghdad Family Mall [Volume 6, Issue 1, 2026, Pages 417-437]
  • KHodapanah, Bahman From Network to Innovation: Designing an Entrepreneurial Network Marketing Model in the Food Industry [Volume 6, Issue 1, 2026, Pages 377-397]
  • Khodayari, Faranak The impact of reducing customer confusion in choosing domestic automaker brands, based on brand quality and brand experience [Volume 6, Issue 1, 2026, Pages 109-127]
  • Khosravani Farahani, Hadi Identifying and explaining the medical tourism marketing model with an emphasis on the quality of medical services Qualitative approach: phenomenology [Volume 6, Issue 1, 2026, Pages 354-376]
  • Kiakojouri, Davood Designing a Sports Fan Value Creation Model in the Metaverse Using a Fuzzy Structural Interpretive Approach [Volume 6, Issue 1, 2026, Pages 438-463]
  • KiaLashaki, Hedayat Designing a Sports Fan Value Creation Model in the Metaverse Using a Fuzzy Structural Interpretive Approach [Volume 6, Issue 1, 2026, Pages 438-463]
  • Kushki Jahromi, Alireza An analysis of managers' interaction with smart technologies [Volume 6, Issue 1, 2026, Pages 478-503]
L
  • Lotfizadeh, Fereshteh Designing a new marketing communication model and its impact on consumer purchasing behavior in online retail stores [Volume 6, Issue 1, 2026, Pages 207-228]
M
  • Mehrabi Hesar, Hafez Presenting a model to analyze the impact of smart management on university sports with the mediating role of Internet of Things technology [Volume 6, Issue 1, 2026, Pages 89-108]
  • Mirhoseini, Maryam A Reflection on Mediating Role of Bandwagon Effect and Status Consumption in the Effect of Consumer Materialism on Purchase Intention [Volume 6, Issue 1, 2026, Pages 291-308]
  • Mirza Aboalhassan khan Ilchi, Sara Key Capabilities for Success in the Marketing Performance of Small and Medium-Sized Enterprises (SMEs) [Volume 6, Issue 1, 2026, Pages 146-174]
  • Moghadam, Abolfazl Designing a new marketing communication model and its impact on consumer purchasing behavior in online retail stores [Volume 6, Issue 1, 2026, Pages 207-228]
  • Mollaei, Hamid Reza Patterning of structural equations of digital human resources in Mellat Bank branches [Volume 6, Issue 1, 2026, Pages 464-477]
  • Moradi, Sanaz Designing a new marketing communication model and its impact on consumer purchasing behavior in online retail stores [Volume 6, Issue 1, 2026, Pages 207-228]
N
  • Nikravan, Mohammad Presenting a model to analyze the impact of smart management on university sports with the mediating role of Internet of Things technology [Volume 6, Issue 1, 2026, Pages 89-108]
  • Nourkhah, Ariana Antifragility Analysis: A Tool for Business Management in Turbulent Environments [Volume 6, Issue 1, 2026, Pages 68-88]
R
  • Radfar, Reza Mapping value co-creation in the sharing economy [Volume 6, Issue 1, 2026, Pages 175-206]
  • RAEIS POOR, ALI Designing an indigenous managerial model of the Central Bank’s digital supervision for forward-looking policymaking in Iran’s banking system [Volume 6, Issue 1, 2026, Pages 334-353]
  • Rahimi Koluor, Hosein From Network to Innovation: Designing an Entrepreneurial Network Marketing Model in the Food Industry [Volume 6, Issue 1, 2026, Pages 377-397]
  • Rahimpour, Amir Designing a consumer behavior model for pregnant mothers in choosing a specialist doctor [Volume 6, Issue 1, 2026, Pages 229-252]
  • Rousta, Alireza Explaining the customer retention model in electronic banking [Volume 6, Issue 1, 2026, Pages 398-416]
  • Rudsaz, Habib An analysis of managers' interaction with smart technologies [Volume 6, Issue 1, 2026, Pages 478-503]
S
  • SAADI SALIH, Ali An innovative model for implementing artificial intelligence in green marketing of organic products in Iraq: Opportunities and challenges [Volume 6, Issue 1, 2026, Pages 128-145]
  • Saberikohan, Shirin Value creation through technology transfer from university to industry in Iran; Mixed Method [Volume 6, Issue 1, 2026, Pages 17-40]
  • Saeedi, Hamid The impact of reducing customer confusion in choosing domestic automaker brands, based on brand quality and brand experience [Volume 6, Issue 1, 2026, Pages 109-127]
  • Safari, Mohammad Designing a Model for Sales Personnel Guidance in Large Shopping Malls: A Qualitative Study in Baghdad Family Mall [Volume 6, Issue 1, 2026, Pages 417-437]
  • Salahi Kojour, Azim Designing a Sports Fan Value Creation Model in the Metaverse Using a Fuzzy Structural Interpretive Approach [Volume 6, Issue 1, 2026, Pages 438-463]
  • Seyed Naghavi, Mir Ali An analysis of managers' interaction with smart technologies [Volume 6, Issue 1, 2026, Pages 478-503]
  • Shekari, Hamideh A Reflection on Mediating Role of Bandwagon Effect and Status Consumption in the Effect of Consumer Materialism on Purchase Intention [Volume 6, Issue 1, 2026, Pages 291-308]
  • Shirkhodaie, Meysam Designing a Model for Sales Personnel Guidance in Large Shopping Malls: A Qualitative Study in Baghdad Family Mall [Volume 6, Issue 1, 2026, Pages 417-437]
  • Sohrabi, Tahmorath Value creation through technology transfer from university to industry in Iran; Mixed Method [Volume 6, Issue 1, 2026, Pages 17-40]
  • Sorourkhah, Ali Antifragility Analysis: A Tool for Business Management in Turbulent Environments [Volume 6, Issue 1, 2026, Pages 68-88]
T
  • Taherikia, Fariz Identifying and explaining the medical tourism marketing model with an emphasis on the quality of medical services Qualitative approach: phenomenology [Volume 6, Issue 1, 2026, Pages 354-376]
  • Talebi, Hojjat Patterning of structural equations of digital human resources in Mellat Bank branches [Volume 6, Issue 1, 2026, Pages 464-477]
  • Taleghani, Mohammad Explaining the Vital Role of Intelligent Geomarketing in Export Development [Volume 6, Issue 1, 2026, Pages 41-67]
Z
  • Zarei, GHasem An innovative model for implementing artificial intelligence in green marketing of organic products in Iraq: Opportunities and challenges [Volume 6, Issue 1, 2026, Pages 128-145]
  • Zohrabi, Hamzeh Designing an indigenous managerial model of the Central Bank’s digital supervision for forward-looking policymaking in Iran’s banking system [Volume 6, Issue 1, 2026, Pages 334-353]